Digital innovation and efficiency certified on the blockchain
1TrueID is the cutting-edge technology platform developed by SAIT in 2016 to address one of the most urgent and relevant challenges for brands: protecting product authenticity, ensuring supply chain transparency, and creating a direct dialogue with the end consumer.
By combining blockchain with innovative technologies such as serialised QR codes, RFID and NFC, every product receives a unique, certified digital identity. This verifies authenticity and turns the product into an interactive communication channel between producer and customer.
These technologies also enable end-to-end supply chain traceability, protect brands against counterfeiting and enhance the consumer experience with authentic, certified information stored directly in a digital wallet.
From raw materials to retail, every step is secured on blockchain, delivering full transparency and reliability. The entire value chain becomes trustworthy, visible, and verifiable.
Each product is associated with a digital certificate (NFT) that unequivocally guarantees its authenticity. In this way, brands and manufacturers can protect their assets from counterfeiting and parallel markets.
Through the 1TrueID app, producers can:
- share detailed product information,
- offer exclusive content, rewards and loyalty programmes,
- build a direct relationship with the end customer.
Consumers can verify product authenticity and become the digital owners of purchased items through the own it feature.
1TrueID supports the Digital Product Passport (DPP), providing comprehensive information on production, materials, disposal processes and resale options. A solution aligned with European requirements for product traceability and sustainability.
1TrueID supports compliance with European regulations, such as EU Regulation 2021/2117, by simplifying the management and communication of mandatory information to consumers and stakeholders, in line with the sustainability and transparency requirements demanded by the market.
The 1TrueID platform provides access to a scalable, reliable and fast blockchain solution. Low energy consumption supports environmental sustainability, while its economics offer attractive returns after adoption.
The versatility of 1TrueID makes it an ideal solution for multiple industrial sectors. Today it is already used by leading international brands for:
Fashion & Luxury: protection of originality, resale management, supply chain transparency.
Retail: traceability, operations, real-time data, customer engagement, loyalty programs, and digital promotions.
Wine & Agri-food: certification of origin, supply chain, logistics, digital storytelling and quality assurance, customer engagement.
Manufacturing: production traceability, component management, warehouse process optimization, supply chain, brand and product protection.
Beauty: authenticity certification of cosmetics, anti-counterfeiting, logistics, operations, real-time data, digital consumer interaction.
Healthcare & Medical: safety across the medical device and pharmaceutical supply chain, logistics, lot and expiration tracking, real-time data, and regulatory compliance assurance.
Logistics: shipment monitoring, intelligent flow management, and integrity assurance throughout the supply chain.
1TrueID has already been chosen by leading brands in fashion, luxury, retail, and wine to ensure product authenticity, guarantee complete traceability, and deliver a richer, more engaging customer experience.