sait case study

ALESSANDRO GHERARDI
ALESSANDRO GHERARDI

Alessandro Gherardi – Tailor-Made Excellence with NFC Traceability

01.

Background

Alessandro Gherardi – an Italian company specialized in high-end “Made-to-Measure” shirts, where artisanal tradition and technology come together to deliver unique solutions.

02.

Goal

Ensure traceability of “Made-to-Measure” garments at the individual level.

Simplify reorders by retailers.

Enable automatic product identification.

Fight counterfeiting.

Enhance customer engagement by enriching the customer experience.

03.

Solution with SAIT’s support

SAIT has implemented a system based on NFC tags embedded in customized shirts. Each “Made-to-Measure” shirt is equipped with a unique identifier integrated into the NFC tag, which:

Enables automatic identification and traceability of the specific garment,

Facilitates direct communication with the end customer,

Automates and simplifies the reorder processes for retailers.

04.

Risultati

Improved customer experience, thanks to faster interaction and a perception of exclusivity.

Automated order and reorder processes, reducing errors and operational time.

Product originality guarantee, providing greater brand protection.

SHAPING
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BOGGI MILANO

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ALESSANDRO GHERARDI

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